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Introduction Price-setting is analyzed from three points of view: the way firms take into account price market competition in setting their price, the way they use price discrimination, and the proportion of them that incorporate expectations when setting their current price. Hazarika (2005) analysed that ?[a] firm must set a price for the first time when it developed a new product, when it introduces its regular product into a new distribution channel or geographical area, and it enters bids on new contract work. The firm must decide where to position its product on quantity and price?. Saha (2009) states that most markets have three to five price points. Marriott Hotels is a good at developing different brands for different price point: Marriott Vacation club?The Firm select a pricing method that includes is to these three considerations. There are six methods of examination of price setting: markup pricing, target-return pricing, perceived-value pricing, value pricing, going-rate pricing and auction-type pricing. Markup pricing: The most elementary pricing method is to add a products cost. The formula of determining the markup pricing is; Makeup price = unit cost (1-desired return on sales) Target-return pricing: In Target-return pricing the firm determines the price that would yield its target rate of return on investment. The formula of Target-return pricing is; Perceived-value pricing: An increase number of companies now base their price on the customer?s perceived value. They must deliver the value promised by their value proposition and customer must perceive the value. Value pricing: In recent years distinct companies have approved value pricing method. They win loyal customers by charging a fairly low price for a high quality offering. Going- rate pricing: In going-rate pricing the firm bases its price widely on competitor?s prices. The firm might charge the same, more, or less than major competitors (Hazarika 2005) Auction-type pricing: Auction-type pricing is increasing more popular, especially with the growth of the internet.