The target audience of this advert is people with the desire to have children. I am running this advert because it drew my attention, so I decided to check it out. I like this advert because it conveys the message to the target audience as desired (Newspaper Works, 2009). It openly gets an emotional reaction from the intended audience. It reminds them of their longing to have children and gives them optimism of achievement, which is an exceptionally strong emotional appeal in advertising.
I selected a sport-utility vehicle (SUV). It is typically outfitted with four-wheel drive for on- or off-road capability, and with some affectation or capacity to be utilized as an off-road automobile. Not all four-wheel drive automobiles are known as SUV. It can also be referred to as 4WD, AUV, AWD, XUV, Jeep, etc. SUVs are deemed light trucks and frequently share an equivalent platform with pick-up motor vehicles. Most SUVs are devised with a locomotive cubicle, a joint passenger and goods booth, and no fanatical box like in a station wagon body. SUVs are acknowledged for elevated ground clearance, vertical, boxy body, and a lofty H-point. They have more room, lighter heaviness and improved fuel efficiency. They are exceptionally trendy and can be used in distant regions, leisure and motor games. They come in diverse designs (Fogelson, 2011).